What information is collected by the Technology?
Our Technology has the ability to collect four types of information from and about you: personally identifiable information and non-personally identifiable information.
Personally identifiable information
Personally identifiable information is information that identifies you or can be used to identify or contact you (“Personally Identifiable Information”). Personally Identifiable Information may include, for example, your name, address, email address, telephone number, birth date, billing and credit card information, and bank account information. Certain information may not be personally identifiable when standing alone (e.g., your age), but may become so when combined with other information (e.g., your age and name). We may request Personally Identifiable Information from you when you register, subscribe or create an account in connection with some aspect of our Technology, when you order any products or services offered through the Technology (“Services”), whether or not for LiquiTech charges you a fee for these transactions. In all cases, we will collect Personally Identifiable Information from you only if you voluntarily submit such information to us.
You do not have to provide us with any Personally Identifiable Information to visit our Technology. However, if you choose to withhold requested information, you may not be able to access all sections of our Website or Content posted on the Technology, order or use products or services, or receive deals, promotions or other offerings through the Technology.
Non-personally identifiable information
When you access or use one or more aspects of our Technology, we also may collect information that, by itself, cannot be used to personally identify or contact you (“Non-Personally Identifiable Information”). For example, Non-Personally Identifiable Information may include demographic information (such as age, profession or gender), location information (such as zip codes), or other anonymous statistical data involving the use of our Technology (such as User IP addresses, browser types, domain names, operating systems, ISP domains, search terms used on the Technology, areas of the Technology accessed, the duration of visits to the Technology, and other clickstream data). Non-Personally Identifiable Information is used to help us understand who uses our Technology, and to improve and market our Technology.
Information from your mobile device
We may also use technologies to provide you with tailored information and features as you use our Technology. When you access our Technology from your mobile handheld device (“Mobile Device”), we may obtain information about the type of Mobile Device you are using. We may use this information to notify you of features and products that may be available on your Mobile Device. Certain features may require our collection of the phone number of your Mobile Device. We may link that phone number to the mobile device identification information. In addition, some mobile network providers (“Mobile Providers”) in the United States are required to use technology that tracks the physical location of Mobile Devices that use their service. Depending on your Mobile Provider and mobile device, we may automatically receive this information. If we begin to offer services that use this tracking (“pinpointing”) information, we will obtain your consent (an opt-in) before using the information. AFTER OBTAINING SUCH CONSENT, WE MAY USE AND STORE THIS INFORMATION TO PROVIDE LOCATION-BASED SERVICES, INCLUDING LOCATION-TARGETED ADVERTISING. BY ACCESSING THE TECHNOLOGY THROUGH YOUR MOBILE DEVICE, YOU ARE EXPRESSLY CONSENTING TO OUR COLLECTION OF SUCH INFORMATION AND ARE PROVIDING US WITH YOUR PRIOR WRITTEN CONSENT TO RECEIVE TEXT MESSAGES AND ELECTRONIC EMAIL TO YOUR MOBILE DEVICE. WE MAY USE YOUR ELECTRONIC CONTACT INFORMATION TO SEND YOU COMMUNICATIONS.
Most mobile devices provide Users with the ability to disable location services. These controls are usually located in the mobile device’s settings menu. If you have questions about how to disable your mobile device’s location services, we recommend you contact your Mobile Provider or your mobile device manufacturer.
Information from other sources
We may also supplement the information we collect through the Technology with information from other sources to assist us in evaluating and improving our Technology and/or to determine your preferences so that we can tailor our Technology to your needs.
How is information about you collected?
A few of the methods that may be used to collect information about you (including Personally Identifiable Information) include, without limitation, the following (and subsequent technology and methods hereafter developed):
Becoming a registered User and purchasing products and services
You must first complete steps to become a registered User in order to access certain portions of our Technology, such as to receive informational materials, participate in our online community, create a profile, purchase products or services, or take advantage of deals, promotions or special offers. During these steps, you may be required to provide us with information (including Personally Identifiable Information) such as name, address, phone number, email address, and credit card and billing information.
Internet log files
We may also collect Non-Personally Identifiable Information through our Internet log files, which record data such as User IP addresses, browser types, domain names, and other anonymous statistical data involving the use of our Technology. This information may be used to analyze trends, to administer the Technology, to monitor use of our Technology, and to gather general demographic information. We may link this information to Personally Identifiable Information for these and other purposes, such as personalizing your experience on our Technology and evaluating our Technology and promotions in general.
“Web beacons” are small graphic images or other web programming code that may be included in our website pages. Web beacons are tiny graphics with a unique identifier, similar in function to cookies, and are used to track the online movements of Users of our website pages. Unlike cookies, which are typically stored on your computer or mobile device’s hard drive, web beacons are embedded invisibly on web pages. Web beacons or similar technologies help us better manage content on our website and other Technology.
An “embedded script” is programming code that is designed to collect information about your interactions with the Technology, such as the links you click on. The code is temporarily downloaded onto your computer, mobile or other device from our server or a third-party service provider.
Web traffic and web performance analytics
An IP address is a number that is assigned to your computer, mobile or other computing device whenever you are surfing the Internet. Web servers (computers that “serve up” web pages) automatically identify your computer or other computing device by its IP address. When Users request pages from our website, our servers may log their IP addresses.
If you send us an email with questions or comments, we may use your Personally Identifiable Information to respond to your questions or comments, and we may save your questions or comments for future reference. For security reasons, we do not recommend that you send non-public personal information, such as passwords, credit card information, social security numbers, or bank account information, to us by email. In certain instances, we may provide you with the option to set your preferences for receiving email communications from us; that is, agree to some communications but not others. We reserve the right to send you transactional emails such as customer service communications.
How is your information used?
In general, we use the information collected on and through our Technology to help us understand who uses our Technology and how it is used, to personalize your experience, to assist you in using our Technology, to improve our Technology, and for billing purposes.
If you become a registered use or purchase products or services through our Technology, we may use your information to communicate with you if and when necessary in connection with your use of the Website, to respond to your questions, to provide receipts for our Services, or to send you material and information about the Website or requested by you.
In addition, if you send us an email with questions or comments, we may use your information (including Personally Identifiable Information) to respond to your questions or comments, and we may file your questions or comments for future reference. We may also use the information collected to send you important service announcements and updates regarding our Technology, our privacy practices, or about your billing account status. You will not be able to unsubscribe from these service announcements and updates as they contain important information relevant to your use of our Technology. However, you may “opt out” of electronic newsletters, promotional content, and news that may be of interest to you. If you no longer desire to receive these types of promotional communications, we will provide you with an option to change your preferences.
In addition, if you become a registered User we may use your information to contact you by via email about our products, services, promotions, information and news that may be of interest to you, unless you notify us that you no longer desire to receive these communications.
We may also use the information gathered on and through our Technology to perform statistical analysis of User behavior or to evaluate and improve our Technology. We may link some of this information to Personally Identifiable Information for internal purposes only.
When is information disclosed to third parties?
Liquitech does not sell or rent your personal information to third parties. We may disclose your information, including Personally Identifiable Information, to our third-party partners, such as credit card processing services, in order to complete transactions, run our business, or provide Services requested by you.
Laws and legal rights
Our service providers
We may provide information to third parties about you that does not allow you to be identified or contacted, including where such information is combined with similar information of other Users of our Technology. For example, we might inform third parties regarding the number of unique Users who visit our Technology, the demographic breakdown of the registered Users of our Technology, or the activities that visitors to our Technology engage in while on our Technology. The third parties to which we may provide this information may include independent providers of products or services offered for sale through our Technology, potential or actual advertisers, providers of advertising services (including website tracking services), commercial partners, sponsors, licensees, researchers and other similar parties.
We also may allow advertisers (“Advertisers”) to choose the Users who will see their advertisements or promotional offers. You agree that we may provide any Non-Personally Identifiable Information we have collected from you to an Advertiser, so that Advertiser may select the appropriate audience for advertisements or offers. For example, we might use the fact you are located in Illinois to show you ads or offers for Illinois businesses, but we will not tell such businesses who you are.
In addition, if you have not opted out of our targeted advertising, you agree that we may share your personal information with Advertisers in order to deliver specific targeted advertising or offers to you (“Targeted Advertising”). If we enable Targeted Advertising for our Users by default, you will be able to opt out of Targeted Advertising at any time by changing your personal settings. You may see certain ads on other websites if we participate in advertising networks administered by third parties. These networks track your online activities over time by collecting information through automated means, including through the use of the automated technologies described above, and they use this information to show you advertisements that are tailored to your individual interests. The information they collect includes information about your visits to our Technology, such as the pages you have viewed. This collection may take place both on our Technology and on third-party websites that participate in the relevant ad network, such as websites that feature advertisements delivered by the ad network. If you want to prevent third parties from delivering tailored advertising, visit the Network Advertising Initiative Consumer Opt-Out Page, and the Digital Advertising Alliance Opt-out Page.
Sale of business
The Technology is not designed for or directed to children under the age of 13, and we do not collect Personally Identifiable Information on or through or Technology from any person we actually know is under the age of 13. If you use the Technology, you hereby represent and warrant that you are at least 13 years of age.
Your California privacy rights
California Civil Code Section 1798.83 permits Users that are residents of California to request the following information regarding our disclosure of your Personally Identifiable Information to third parties for those third parties’ direct marketing purposes: (i) a list of certain categories of Personally Identifiable Information that we have disclosed to certain third parties for their direct marketing purposes during the immediately preceding calendar year, (ii) the identity of certain third parties that received Personally Identifiable Information from us for their direct marketing purposes during that calendar year, and (iii) examples of the products or services marketed (if we have that information). If you are a California resident and would like to make such a request, please email or write us at the contact information listed below.
How to obtain, amend, or delete information about you
Whether or not you provide Personally Identifiable Information is completely your own choice. You are not obligated to answer any question that is presented to you on our through our Technology. You may opt-out from receiving future promotional information from us or our Affiliates, or direct that we not share your information with any Affiliates, as set forth below. Whether or not you opt-out is your choice; however, in many instances this type of information is required to participate in a particular activity, realize a benefit we may offer, or gain access to certain content, services, or offers on our Technology. If you would like to obtain, amend or delete the information LiquiTech contains about you, please contact us at the contact information listed below.
User-generated content and public forums
The Technology may offer publicly accessible profiles pages, blogs or community forums or other ways to permit you to submit ideas, photographs, User profiles, writings, videos, computer graphics, pictures, data, questions, comments, suggestions or other content, including Personally Identifiable Information (collectively, “User Content“). We or others may reproduce, publish, edit, delete, distribute or otherwise use User Content online or offline in any media or format. Others may have access to this User Content and may have the ability to share it with third parties across the Internet. You should be aware that any User Content you provide in these areas may be read, collected, and use by others. Thus, please think carefully before deciding what information you share, including Personally Identifiable Information, in connection with your User Content. Please note that we do not control who will have access to the information that you choose to make public, and cannot ensure that parties who have access to such publicly available information will respect your privacy or keep it secure. We are not responsible for the accuracy, use or misuse of any User Content or information that you disclose or receive. To request removal of your User Content from our Technology, contact us as set forth below. In some cases, we may not be able to remove your User Content, in which case we will let you know if we are unable to do so and why.
Is the collected information secure?
Notwithstanding the above commitments to protect your information (including Personally Identifiable Information) from loss, misuse or alteration by third parties, you should be aware that there is always some risk involved in transmitting information over the Internet. No method of transmission over the Internet is 100% secure. There is also some risk that others could find a way to thwart our security systems. As a result, while we strive to protect your information, we cannot ensure or warrant the security and privacy of any information you transmit to us, and you do so at your own risk.
Nature of your information
We do not want to receive confidential or proprietary information from you through our Technology or otherwise. Please note that any information or material sent to us will be deemed NOT to be confidential, except your Personally Identifiable Information. By sending us any information or material, including User Content, you grant us an unrestricted, irrevocable license to use, reproduce, display, perform, modify, edit, transmit and distribute those materials or information, and you also agree that we are free to use any ideas, concepts, know-how or techniques that you send us for any purpose. However, we will not release your name or otherwise publicize the fact that you submitted materials or other information to us unless: (a) we obtain your permission to use your name; or (b) we first notify you that the materials or other information you submit to a particular part of the Technology will be published or otherwise used with your name on it; or (c) we are required to do so by law.
Contact, access, and opt-out information
421 Eisenhower Lane S
Lombard, IL 60148
Phone: (630) 693-0500
We will respond to your request and, if applicable and appropriate, make the requested change in our active databases as soon as reasonably practicable. Please note that we may not be able to fulfill certain requests while allowing you access to certain benefits and features of our Technology.
Users from outside the United States
Last updated: May 30, 2017